Our Team

Meet Our Automation Experts

Jeff Galea

CEO and Founder

Jeff graduated from General Motors Institute (Kettering University) with a BS in Electrical Engineering. His thesis entitled, “Local Area Networking,” resulted in the installation of GM’s first broadband coaxial cable network at its Syracuse, NY Fisher Body plant. Jeff moved to Boca Raton, FL where he was the key technologist tasked with building GM/EDS’s development center practice at IBM. As Chief Technology Officer for GM/EDS in Boca Raton, Jeff developed operating systems on Intel and PowerPC platforms and was co-inventor on US Patent 6,118,428 involving the integration of OS/2® and Windows®. After 15 years with GM/EDS, Jeff moved to Silicon Valley where he joined Aurum Software pre-IPO. As Director of Aurum’s consulting practice and later Vice President of Engineering, Jeff was credited with developing the first completely browser-based Sales Force Automation application in the industry. Jeff’s team simultaneously released the product in nine languages, after which Aurum went public and was acquired by The Baan Company. As Vice President of Engineering for Baan’s North America Front Office Division, Jeff’s team developed software that kept mobile phones synchronized with cloud servers to empower mobile sales forces at Fortune 500 companies. Jeff left Baan and co-founded The Cybrant Corporation, a pioneer in web-based guided selling solutions. Cybrant deployed its solution to multi-national companies including HP, Cisco, Dupont, Johnson & Johnson, and Mitsubishi, among others. As Vice President of Engineering and Chief Architect, Jeff was awarded a US Patent 6,404,445 for Cybrant’s core constraint engine technology which enabled complex products to be configured in a browser. Jeff moved back to Boca Raton, FL to run Cybrant’s Product Management, Engineering, and Support Teams as Cybrant grew to 150 employees in nine countries before being acquired by Blue Martini Software.

With an insatiable passion for high-end electronics and control software, Jeff left Blue Martini Software in 2003 to follow his life long dream of launching Boca Theater and Automation, Inc. focusing exclusively on integrating luxury A/V and control systems into homes, yachts, and businesses. BTA’s state-of-the art touch screen systems and luxury electronics have been deployed in some of the most prestigious homes and businesses in the U.S. from Fisher Island and Miami’s South Beach, to Palm Beach Island and East Lake Shore Drive in Chicago, with the majority of its customers located in Palm Beach County, Florida.  BTA continues to rank among the CEPRO Top 100 Integrators in the U.S. for more than a decade and counting, and two of BTA’s projects were featured in HGTV’s Top Ten Luxury Home Theaters which aired in U.S. and Canada. BTA is now Boca Tech and Automation, understand why here.

Mike Chirichella

Chief Financial Officer

Michael brings over 30 years leadership experience in senior management within healthcare, financial and logistics industries, including strategic initiatives, financial management, logistics, technology and sales with start-up, emerging and large organizations. Prior to joining BTA, Mike worked 12 years in wound care management, and lastly was one of the acquisition founders and Sr. V.P. of Finance for CūtisCare, a mid-sized, outpatient, hospital-based wound care management company. Previously, Mike has held C-Suite positions in Healthcare and Logistics. He earned degrees in Mathematics, Finance and Business Administration from St. John’s University and attended Harvard Business School Executive Program.

Ron Lennox

Vice President of Business Development

While attending the University of North Alabama in 1980, Ron was attempting to get a turntable off of lay-a-way and ended up accidentally joining the Hi-Fi Industry. He never looked back. Over the years Ron has worked for small Hi-Fi specialty shops, large regional specialists including Florida’s own Sound Advice chain and several major manufacturers including Meridian America, an industry leader in Digital Audio delivery. Ron also spent time with a few of the finest custom electronics integration companies in the Industry.

Along the way Ron was responsible for developing and implementing a number of training initiatives for salespeople, dealers of all size, and even end users; as well as product development for several manufacturers. Through all of the different companies and all of the many roles over the years Ron has never lost his love of, as he says, “saving the world from bad hi-fi”. With the mantle of VP of Business Development, Ron is continuing his journey throughout the technology laden industry we find ourselves in today.

Jim Guido

Hi-Fi Specialist

With over 30 years of experience in the AV industry paired with a true love for live performance and the technology that can bring that concert experience home, Jim Guido is a force to be reckoned with in terms of knowledge of his craft and unrivaled passion for excellence. Jim started out in the 80’s working at Sound Advice, a quality South Florida audio/video retailer. Jim then worked with two more Hi-Fi audio stores, Sound Components and Audio Center. He then was a partner in a retail store in Boca Raton called Better Sound.

After a decade and a half selling and managing AV stores, Jim slowed his pace for a while and spent the first decade of the 21st Century taking time with his growing children and building an online presence for his wife’s sales and marketing company, Southeast Marketing. As his sons grew up it was time for Jim to return to the industry he loves. After starting and running a value-added distribution company called Benchmark Support Services, Jim took his talents to RoseWater Energy as the VP of Sales for America.

For four years Jim was introducing and selling clean-renewable power hubs to luxury homes, businesses, and some of the most important integrators in the country. Having known Jeff Galea for many years, Jeff was delighted to welcome Jim to Boca Tech and Automation as a Specialist in Hi-Fi Audio. Hi-Fi quality audio is the premier audio reproduction method available for the music we love. Jim works with his team to create mind-blowing, high-fidelity listening experiences for each one of his clients, giving them a room that promises they feel that “Right There” feeling and ensuring that they feel like they’re sitting front row, every night.

Jim Reid

Director of Engineering

Jim graduated from the University of Utah with a BS in Mechanical Engineering. After graduating, Jim worked for Electronic Data Systems (EDS) for eight years. During this time, Jim traveled extensively as a design, development, and implementation specialist for EDS. In 1999, Jim joined The Cybrant Corporation, a pioneer in web-based guided selling solutions. As Director of Engineering, Jim led the team of software engineers that developed Cybrant’s server and browser-based runtime technology.

In 2005, Jim joined Boca Tech and Automation (BTA). Jim has designed, developed, and implemented many state-of-the-art touch screen control systems that have been deployed in some of the most prestigious homes in the U.S.

Brad Nagy

Operations Director

Immediately following high school, Brad joined FAU’s Electrical Engineering program and within the first year, he decided to change his focus to Mathematics exclusively. In 2010 he graduated with a Bachelor’s of Science in Mathematics with the thought that he would pursue a career teaching high school math. As life often doesn’t work the way you expect, his part-time role in a production department of a printing and promotional goods company turned into a full-time role. Toward the end of 2012, Brad joined the BTA team as a dispatcher and has expanded his role since then. In a company of employees that do more than their titles suggest Brad truly is a man who wears many hats. Because of this, in 2022, Brad was promoted to Operations Director. This means that Brad manages the dispatch and warehouse operations for the entire company, as well as designing refreshes for aging White Glove systems. These upgrades are complex by their very nature, and difficult to manage outside of Support. This complete end-to-end management is the culmination of years of experience working closely with the customers, technicians, and design team to deliver solutions that work for BTA and its customers.

Marcio Gomes

Marketing Director

For over 30 years, Marcio has practiced the science and art of marketing, communications and advertising representing primarily Brazilian firms. In 2013, he relocated to the United States equipped with the wisdom and skills of a seasoned professional, and by 2018 was appointed Marketing Director for Boca Tech and Automation. In this position, Marcio oversees all digital and mainstream marketing events, communications, and social media platforms.  While Marcio’s tools have adapted over the years, his philosophy has remained constant: what makes a strategy successful is understanding people’s behaviors, identifying the best way to connect with the target audience, delivering the right message, and ultimately providing the best product or service possible. Marcio earned a bachelor’s degree in communications with a specialization in advertising from ULBRA and holds master’s degree in Communications from ESPM (Escola Superior de Propaganda e Marketing). Marcio also served on the board of directors from 2007 – 2013 for ARP (Associacao Rio Grandense de Propaganda), the professional organization which regulates advertising in Rio Grande do Sul, the state in Brazil where Marcio lived and worked prior to moving to the US.

David Galea

Project Coordinator & Stressless® Specialist

After graduating with an Associates from Palm Beach State University, David transferred to Florida Atlantic University and graduated with a Degree in English focused on Creative Writing. One day, David hopes to write novels, but for now, he is very much enjoying writing words about the technology he was raised to love. With a vivid imagination and a cheeky style of writing David writes for BTA’s Marketing Department and while in this position, he was able to publish his first article in Palm Beach’s Spotlight Magazine. Throughout High School and into his early college career, David was Captain of a two-time World Champion paintball team, letting his creative thinking and infectious competitive attitude lead his team to an illustrious career in a sport where most players are starved for success.

David grew up inside the industry, and with a father like Jeff Galea who is so involved in the Tech world it was practically a guarantee that he would pass on some of his craft. Growing up around so much tech David learned to appreciate the beauty of technology and the power it holds in everyday life. His Father taught him how the correct setup in a home can sound better than an opera house and be more entertaining than any public theater.

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    State-of-the-art Showroom and Design Center in Boca Raton Florida.

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    Boca Tech and Automation

    9020 Kimberly Blvd
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    News & Updates

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    Home Information Technology: As Important as Plumbing, Electrical, and Mechanical

    By Jeff Galea. When you shop for a car, you take for granted that certain things are included: a motor, wheels, anti-lock or even automatic braking, head and interior lights, windshield wipers, cruise control, rear camera, keyless entry, security, heating/cooling, a music system, maybe navigation, and a control system with a touchscreen. Pretty much all … Continue reading "Home Information Technology: As Important as Plumbing, Electrical, and Mechanical"

    Read Full Article in News & Updates

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